Using the Hello Kitty party style guide I created, I developed a collection of party supplies for mass retailers. I wanted the main items in the collection to feel very celebratory and core Hello Kitty, By designing the tableware and hanging decorations this way, it allowed the products to be used for any age and any celebration. (From the top left: die cut paper birthday banner, pin the bow on Hello Kitty poster game, paper plates, napkins & cards, DIY paper lanterns, surprise party crackers, hanging paper honeycomb decorations, temporary tattoo favors, push pencil favors, die cut printed eraser favors.)